Understanding Our Policies

Our Advertising Policies provide guidance on what types of ad content are allowed. When advertisers place an order, each ad is reviewed against these policies. If you think your ad was mistakenly disapproved, please contact our advertising team.

Our Ad Review Process

Before ads show up on Soulivity Magazine, they’re reviewed to make sure they meet our Advertising Policies. Typically, most ads are reviewed within 24 hours, although in some cases it may take longer.

During the ad review process, we’ll check your ad’s images, text, targeting, and positioning, in addition to the content on your ad’s landing page. Your ad may not be approved if the landing page content isn’t fully functional, doesn’t match the product/service promoted in your ad or doesn’t fully comply with our Advertising Policies.

After your ad is reviewed, you’ll receive a notification letting you know if your ad is approved. If it’s approved, we’ll start running your ad and you can see your results in the Ads Manager.

If Your Ad is Disapproved:

Edit Your Ad

If your ad isn’t approved for not fully complying with our policies, you can edit it and resubmit for review. To edit your ad:

Appeal the Decision

If you can’t edit your ad or feel it was a mistake that it wasn’t approved, you can appeal the decision by sending a detailed email to our advertising team.

Prohibited Content

  1. Soulivity Magazine Terms and Conditions
  2. Ads must not violate our website’s terms and conditions.

  3. Illegal Products or Services
  4. Ads must not constitute, facilitate, or promote illegal products, services or activities. Ads targeted to minors must not promote products, services, or content that are inappropriate, illegal, or unsafe, or that exploit, mislead, or exert undue pressure on the age groups targeted.

  5. Discriminatory Practices
  6. Ads must not discriminate or encourage discrimination against people based on personal attributes such as race, ethnicity, color, national origin, religion, age, sex, sexual orientation, gender identity, family status, disability, medical or genetic condition.

  7. Tobacco Products
  8. Ads must not promote the sale or use of tobacco products and related paraphernalia.

  9. Drugs & Drug-Related Products
  10. Ads must not promote the sale or use of illegal, prescription, or recreational drugs.

  11. Unsafe Supplements
  12. Ads must not promote the sale or use of unsafe supplements, as determined by Soulivity Magazine in its sole discretion.

  13. Weapons, Ammunition, or Explosives
  14. Ads must not promote the sale or use of weapons, ammunition, or explosives.

  15. Adult Products or Services
  16. Ads must not promote the sale or use of adult products or services, except for ads for family planning and contraception. Ads for contraceptives must focus on the contraceptive features of the product, and not on sexual pleasure or sexual enhancement, and must be targeted to people 18 years or older.

  17. Adult Content
  18. Ads must not contain adult content. This includes nudity, depictions of people in explicit or suggestive positions, or activities that are overly suggestive or sexually provocative.

  19. Third-Party Infringement
  20. Ads must not contain content that infringes upon or violates the rights of any third party, including copyright, trademark, privacy, publicity, or other personal or proprietary rights. To report content that you feel may infringe upon or violate your rights, please report this content.

  21. Sensational Content
  22. Ads must not contain shocking, sensational, disrespectful or excessively violent content.

  23. Personal Attributes
  24. Ads must not contain content that asserts or implies personal attributes. This includes direct or indirect assertions or implications about a person’s race, ethnic origin, religion, beliefs, age, sexual orientation or practices, gender identity, disability, medical condition (including physical or mental health), financial status, membership in a trade union, criminal record, or name.

  25. Misleading or False Content
  26. Ads, landing pages, and business practices must not contain deceptive, false, or misleading content, including deceptive claims, offers, or methods.

  27. Controversial Content
  28. Ads must not contain content that exploits controversial political or social issues for commercial purposes.

  29. Non-Functional Landing Page
  30. Ads must not direct people to non-functional landing pages. This includes landing page content that interferes with a person’s ability to navigate away from the page.

  31. Surveillance Equipment
  32. Ads may not promote the sale of spy cams, mobile phone trackers or other hidden surveillance equipment.

  33. Grammar & Profanity
  34. Ads must not contain profanity or bad grammar and punctuation. Symbols, numbers and letters must be used properly without the intention of circumventing our ad review process or other enforcement systems.

  35. Nonexistent Functionality
  36. Ads must not contain images that portray nonexistent functionality.

  37. Personal Health
  38. Ads must not contain “before-and-after” images or images that contain unexpected or unlikely results. Ad content must not imply or attempt to generate negative self-perception in order to promote diet, weight loss, or other health related products. Ads for health, fitness or weight loss products must be targeted to people 18 years or older.

  39. Payday or Cash Advance Loans
  40. Ads must not promote payday loans, paycheck advances or any other short-term loan intended to cover someone’s expenses until their next payday.

  41. Multilevel Marketing
  42. Ads promoting income opportunities must fully describe the associated product or business model; and, must not promote business models offering quick compensation for little investment, including multilevel marketing opportunities.

  43. Penny Auctions
  44. Ads may not promote penny auctions, bidding fee auctions or other similar business models.

  45. Counterfeit Documents
  46. Ads may not promote fake documents, such as counterfeit degrees, passports or immigration papers.

  47. Low Quality or Disruptive Content
  48. Ads must not contain content leading to external landing pages that provide an unexpected or disruptive experience. This includes misleading ad positioning, such as overly sensationalized headlines, and leading people to landing pages that contain minimal original content and a majority of unrelated or low-quality ad content.

  49. Spyware or Malware
  50. Ads must not contain spyware, malware, or any software that results in an unexpected or deceptive experience. This includes links to sites containing these products.

  51. Automatic Animation
  52. Ads must not contain audio or flash animation that plays automatically without a person’s interaction or expands within Soulivity Magazine after someone clicks on the ad.

  53. Unauthorized Streaming Devices
  54. Ads must not promote products or items that facilitate or encourage unauthorized access to digital media.

  55. Circumventing Systems
  56. Ads must not use tactics intended to circumvent our ad review process or other enforcement systems. This includes techniques that attempt to disguise the ad’s content or destination page.

  57. Prohibited Financial Products and Services
  58. Ads must not promote financial products and services that are frequently associated with misleading or deceptive promotional practices, such as binary options, initial coin offerings, or cryptocurrency.

  59. Political Advertising
  60. Advertisers cannot run political, election related and issue ads.

Restricted Content

  1. Alcohol
  2. Ads that promote or reference alcohol must comply with all applicable local laws, required or established industry codes, guidelines, licenses and approvals, and include age and country targeting criteria consistent with Soulivity Magazine’s targeting guidelines and applicable local laws. Note that ads promoting or referencing alcohol are prohibited in some countries, including but not limited to: Afghanistan, Brunei, Bangladesh, Egypt, Gambia, Kuwait, Libya, Lithuania, Norway, Pakistan, Russia, Saudi Arabia, Turkey, United Arab Emirates and Yemen.

  3. Dating
  4. Ads for online dating services are only allowed with prior written permission.

  5. Real Money Gambling
  6. Ads that promote or facilitate online real money gambling, real money games of skill or real money lotteries, including online real money casino, sports books, bingo, or poker, are only allowed with prior written permission.

  7. State Lotteries
  8. Lotteries run by government entities may advertise on Soulivity Magazine, provided the ads are targeted in accordance with applicable law in the jurisdiction in which the ads will be served and only target people in the jurisdiction in which the lottery is available.

  9. Online Pharmacies
  10. Ads must not promote the sale of prescription pharmaceuticals. Ads for online and offline pharmacies are only permitted with prior written permission.

  11. Supplements
  12. Ads that promote acceptable dietary and herbal supplements may only target people who are at least 18 years of age.

  13. Subscription Services
  14. Ads for subscription services, or that promote products or services that include negative options, automatic renewal, free-to-pay conversion billing products, or mobile marketing are subject to our subscription services requirements.

  15. Financial Services
  16. Ads promoting credit card applications or financial services with accredited institutions must clearly provide sufficient disclosure regarding associated fees, including APR percentages transaction fees, within the ad’s landing page. Ads promoting loans or insurance services must not directly request the input of a person’s financial information, including credit card information.

  17. Branded Content
  18. Ads promoting branded content must tag the featured third-party product, brand or business partner using the branded content tool. Branded content within ads is defined as a creator or publisher’s content that features or is influenced by a business partner for an exchange of value.

  19. Student Loan Services
  20. Ads promoting student loan services must be targeted to people 18 years or older. Ads must not promote misleading or deceptive services related to student loan consolidation, forgiveness, or refinancing.

Video Ads

Video ads and other dynamic ad types must comply the all of the rules listed in these Advertising Policies, including the Terms and Conditions, as well as the policies below:

  1. Disruptive Content
  2. Videos and other similar ad types must not use overly disruptive tactics, such as flashing screens.

  3. Entertainment Related Restrictions
  4. Ads for movie trailers, TV shows, video game trailers, and other similar content intended for mature audiences are only allowed with prior written permission from Soulivity Magazine and must target people who are 18 years or older. Excessive depictions of the following content within these ads are not allowed:

    1. Drugs and alcohol use
    2. Adult content
    3. Profanity
    4. Violence and gore
    5. Targeting

You must not use targeting options to discriminate against, harass, provoke, or disparage users or to engage in predatory advertising practices.


  1. Relevance
  2. All ad components, including any text, images or other media, must be relevant and appropriate to the product or service being offered and the audience viewing the ad.

  3. Accuracy
  4. Ads must clearly represent the company, product, service, or brand that is being advertised.

  5. Related Landing Pages
  6. The products and services promoted in an ad’s text must match those promoted on the landing page, and the destination site must not offer or link to any prohibited product or service.

Text in Ad Images

Excessive text in ad images may result in your ad reaching fewer people or not running at all. Try to use little or no image text when possible.

Lead Ads

Advertisers must not create Lead Ads questions to request the following types of information without our prior written permission.

  1. Account Numbers
  2. Ads must not request account numbers, including frequent flyer numbers, loyalty card numbers, or cable or telephone account numbers without our prior permission.

  3. Criminal History
  4. Ads must not request information regarding criminal or arrest history without our prior permission.

  5. Financial Information
  6. Ads must not request financial information, including bank account numbers, bank routing numbers, credit or debit card numbers, credit scores, income, net worth or how much debt someone has without our prior permission.

  7. Government Issued Identifiers
  8. Ads must not request government-issued identifiers, including Social Security numbers, passport numbers or driver’s license numbers without our prior permission.

  9. Health Information
  10. Ads must not request health information, including physical health, mental health, medical treatments, medical conditions or disabilities without our prior permission.

  11. Insurance Information
  12. Ads must not request insurance information, including current insurance policy numbers, without our prior permission.

  13. Political Affiliation
  14. Ads must not request information regarding political affiliation without our prior permission.

  15. Race or Ethnicity
  16. Ads must not request information regarding race or ethnicity without our prior permission.

  17. Religion
  18. Ads must not request information regarding religion or philosophical beliefs without our prior permission.

  19. Sexual Orientation
  20. Ads must not request information regarding sexual orientation or information about the sexual life of the individual, including what gender(s) the person prefers to date, without our prior permission.

  21. Template Questions
  22. Ads must not request the same or substantially similar information that you could use a Template Question to request.

  23. Trade Union Membership
  24. Ads must not request information regarding trade Union membership status without our prior permission.

  25. Usernames or Passwords
  26. Ads must not request usernames or passwords, including usernames and passwords for existing and new accounts, without our prior permission.

Use of Our Brand Assets

  1. Brand Endorsement
  2. Ads must not imply a Soulivity Magazine endorsement or partnership of any kind.

  3. Brand Usage in Ads
  4. Ads linking to Soulivity Magazine content (including Pages, groups, events or sites that use Soulivity Magazine Login) may make limited reference to “Soulivity Magazine” in ad text for the purpose of clarifying the destination of the ad.

    Ads should not represent the Soulivity Magazine brand in a way that makes it the most distinctive or prominent feature of the creative.

    Soulivity Magazine brand assets should not be modified in any way, such as by changing the design or color, or for the purpose of special effects or animation.

  5. Copyrights & Trademarks
  6. All other ads and landing pages must not use our copyrights, trademarks, or any confusingly similar marks, except as expressly permitted by the Soulivity Magazine, with our prior written permission.

  7. User Interface Screenshots
  8. When featuring the Soulivity Magazine in an ad, it must accurately depict how the UI currently appears and functions in product. If an action or functionality depicted cannot happen in the current product or within the current UI then it cannot appear to happen in an ad.

    Depictions of the UI in ads must be featured within the context of a relevant device (ex, mobile or desktop) and as permitted by the Soulivity Magazine.

    The UI may not be modified in any way, including, but not limited to: adding special effects, interference or animation. Glyphs or elements of the UI may not be used separately or individually.

Data Use Restrictions

  1. Ensure any ad data collected, received or derived from your Soulivity Magazine ad (“Soulivity Magazine advertising data”) is only shared with someone acting on your behalf, such as your service provider. You are responsible for ensuring your service providers protect any Soulivity Magazine advertising data or any other information obtained from us, limit their use of all of that information, and keep it confidential and secure.
  2. Don’t use Soulivity Magazine advertising data for any purpose (including retargeting, commingling data across multiple advertisers’ campaigns, or allowing piggybacking or redirecting with tags), except on an aggregate and anonymous basis (unless authorized by Soulivity Magazine) and only to assess the performance and effectiveness of your Soulivity Magazine advertising campaigns.
  3. Don’t use Soulivity Magazine advertising data, including the targeting criteria for your ad, to build, append to, edit, influence, or augment user profiles, including profiles associated with any mobile device identifier or other unique identifier that identifies any particular user, browser, computer or device.
  4. Don’t transfer any Soulivity Magazine advertising data (including anonymous, aggregate, or derived data) to any ad network, ad exchange, data broker or other advertising or monetization related service.

Things You Should Know

  1. The Advertising Policies apply to (1) ads and commercial content served by or purchased through Soulivity Magazine, and (2) ads appearing within our apps on Soulivity Magazine. Your use of Soulivity Magazine’s advertising products and services is part of “Soulivity Magazine” under Soulivity Magazine’s Terms and Conditions (https://www.soulivity.com/terms-and-conditions”, the “STR”) and is subject to the STR.Y ou may be subject to additional terms or guidelines if you use or certain Soulivity Magazine advertising-related products or services.
  2. Advertisers are responsible for understanding and complying with all applicable laws and regulations. Failure to comply may result in a variety of consequences, including the cancellation of ads you have placed and termination of your account.
  3. We do not use sensitive personal data for ad targeting. Topics you choose for targeting your ad don’t reflect the personal beliefs, characteristics or values of the people who use Soulivity Magazine.
  4. Ads are public information, as described in the Soulivity Magazine Data Policy. Ads may be re-shared and accessed by users outside of the targeted audience (including from the Soulivity Magazine Page running the ads or from other surfaces made available by Soulivity Magazine).
  5. If you are managing ads on behalf of other advertisers, each advertiser or client must be managed through separate ad accounts. You must not change the advertiser or client associated with an established ad account; set up a new account. You are responsible for ensuring that each advertiser complies with these Advertising Policies.
  6. We reserve the right to reject, approve or remove any ad for any reason, in our sole discretion, including ads that negatively affect our relationship with our users or that promote content, services, or activities, contrary to our competitive position, interests, or advertising philosophy.
  7. For policies that require prior written permission, Soulivity Magazine may grant these permissions. These policies are subject to change at any time without notice
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